Selling

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Determining Market Value Of Your Property

Market value = Whatever a buyer is willing to pay.

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Market Conditions

  The best way to determine your property's value is by starting with an evaluation of the current market conditions. Properties can garner a much greater price if the supply is low and demand is high for similar homes. In contrast as well of course, if there's very little interest in similar properties to yours and there are many of those homes for sale, the opposite is true, that the same house would be valued at a lower price.  Therefore step one is considering what the market conditions currently are.

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Your Home Profile

Before comparing properties to yours, we need a solid understanding of what your home has to offer, including interior and exterior features, updates, neighbourhood review of demographics and amenities.

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Comparable Sales

Prepared exclusively for you, the market evaluation contains a summary of recent home sales in your area that are similar to yours.  While none of the homes included in the analysis are exactly like yours, they do provide a good basis by which to compare your home.

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The Goal of Selling Within 30-90 Days

Having your property on the market for a long time doesn't do you any favours.  That means many more days of vacating your home for showings and it sends a message to buyers that something is not right with your property and to submit a low-ball offer. It's better to have your property sell in a reasonable amount of time.

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With High Impact Marketing

Ian's 30 Point Action Plan To Sell Homes Faster includes getting your lisitng on literally hundreds of websites, neighbourhood flyer distribution, "VIP Open Houses", Social media blasts to thousands of Londoners, custom slideshows, videos, features sheets and more!

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& Strong Negotiating

An easy way to make thousands of dollars is by negotiating a better deal in your real estate transaction. Ian and his team know how to maneuver through this process without jeopardizing the deal, which provides a lot of value and in a pleasant but firm manner.


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Return On Renovations Costs

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One rule seems to apply in all cases: avoid projects that will set your house apart from the properties in your neighbourhood. The Appraisal Institute of Canada posts this warning on it's website: "if the value of your house exceeds the average market value in your neighbourhood, your renovations will not yeild much return. But if your house value is below the average, you can recover a larger part of the renovation costs."

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Also, bear in mind that the amount spent on renovation projects should not be relative to the value of the dwelling: A $30,000 remodeling of a bathroom does not belong in a $100,000 home.

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Percentage Recovered On Sale

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